FIA's Awards #TopTips for Success

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Tip #1: Check, check and recheck – get fresh eyes to proof your submission 

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Tip #2: Judges score against criteria. Dazzle with creativity AND tick the boxes

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Tip #3: Say what you mean – use direct language to deliver your message clearly 

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Tip #4: It is not about how much the campaign raised but showing the effectiveness of the campaign

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Tip #5: Show that you did something different and innovative and not just the same campaign year after year 

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Tip #6: Show strategic thinking: why was the campaign done that way (not just because it’s the same every year)

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Tip #7: Does your executive summary address how the fundraising activity fits into the organisation’s overall fundraising strategy?

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Tip #8: Tell your story. Your entry includes a short, informal video. This is your opportunity to share the passion, inspiration and reason why you or your entry should win.

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Executive Summary Video

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Make sure you include your executive summary video in your submission. This is a short (approx. 1-3 min) video telling your campaign story. Why should your campaign win this award?

 

This can be a simple video filmed on your phone. The quality of the production will not be considered in the judging process – it’s about the story you tell.

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Below are some examples:

 

      Example 1         Example 2         Example 3        Example 4        Example 5         Example 6       Example 7

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