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Impact through Events

Bringing people together for greater impact

This award recognises outstanding achievement in fundraising through conducting a special event. Special events should show exceptional development of strategy, efficient execution, clear event uniqueness and significant ROI for the organisation.

Applicable types of fundraising

​Including, but not limited to:

  • major gifts – including capital campaigns

  • community fundraising – including peer-to-peer, supporter events, signature events

  • gifts in Wills events.

  • online or virtual events


Executive summary - 20%

a) Tell us about your special event. What impact has it had on your fundraising? What makes it unique? 


b) Please provide a short (approx. 1-3 min) video telling us about your special event and why it should win this award. This can be a simple video filmed on your phone.  The quality of the production will not be considered in the judging process – it’s about the story you tell.

To see examples of some of the videos the judges have rated highly in the past, visit #TopTips | FIA Awards


Event strategy - 20% 

What was the strategy for the event and how does it fit with your organisation’s overall strategic direction? What problem or issue was it aiming to address? What insights and data were used to develop this event?

Execution - 20%

How was the event executed? How does it differ from other events in the market? What resources were used including volunteers and external suppliers? What fundraising channels were used?


FIA Code Alignment - 10%

State one way you ensured ethical fundraising was undertaken and how it aligned with the FIA Code

Impact and outcomes - 30%           

What impact did this event have on your overall fundraising program and organisational objectives? How did this event strengthen relationships with key stakeholders? What was the ROI for the charity? What lessons were learned?

Who can enter this category?

The submitting organisation must be a 2024/25 Organisational Member of FIA and have held Organisational Membership for at least 12 months. The submission must be approved by the CEO/ Head of Fundraising or equivalent.


If you are not a current member or are unsure of your membership status, please call 1300 889 670.

Campaigns must be conducted, or partially conducted, during the last 18 months: 1 March 2023 to 31 August 2024, unless otherwise specified.

Submission guide 

Download the submission guide for full details, terms and conditions and to plan your submission before you start.

Download the pre-submission checklist to ensure you have everything you need prior to submitting your entry.

Applications close on Friday 23 August 2024

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